Dr. Mohamed Farid Saleh:
“We are working in cooperation with various parties to provide the necessary support for entrepreneurship, as it is a key driver of growth, employment, and investment attraction.”
Basel Rahmi:
“Cooperation will focus on supporting medium and small industrial projects and enabling youth to access promising investment opportunities.”
Dr. Mohamed Farid Saleh, Minister of Investment and Foreign Trade, held a meeting with Mr. Basel Rahmi, CEO of the Micro, Small, and Medium Enterprises Development Agency (MSMEDA), attended by Dr. Hala Abu El-Saad, President of the Egyptian Federation for Financing MSMEs, Eng. Mohamed El-Gousky, CEO of the General Authority for Investment and Free Zones, along with senior officials from the ministry and the agency.
The meeting aimed to explore mechanisms to maximize the benefits of financing programs and non-financial services provided by the agency to support and grow entrepreneurial projects, while enhancing institutional integration to accelerate the growth of this vital sector.
The Minister emphasized that the ministry, through the General Authority for Investment and Free Zones, works to strengthen communication with various investment projects in productive sectors, providing support and linking them to entities offering financing programs and non-financial services. This helps broaden companies’ access to resources and enhances their growth and sustainability.
He noted that MSMEDA and the Egyptian Federation for Financing MSMEs are two main arms in supporting and developing entrepreneurial projects, which are fundamental drivers of Egypt’s economy due to their role in increasing employment, attracting investment, boosting productivity, and enhancing national competitiveness.
For his part, Basel Rahmi stressed the agency’s commitment to activating different frameworks of cooperation with the Ministry of Investment and Foreign Trade to support the entrepreneurship ecosystem, create a favorable climate for establishing and developing innovative projects, and open new horizons for youth to turn ideas into scalable businesses.
He explained that cooperation will include enabling existing projects to benefit from the Startup Charter launched by Prime Minister Dr. Mostafa Madbouly, who also chairs the agency’s board, in February. This charter strengthens the business environment for startups.
Rahmi added that the coming phase will focus on expanding support for medium and small industrial and productive projects, enabling youth to seize promising investment opportunities in the industrial sector. This will be achieved through activating incentives and facilitations stipulated in Law No. 152 of 2020 on MSME Development, in line with the state’s strategy to deepen local manufacturing, increase production, and rationalize imports.
The meeting also reviewed preparations for Cairo to host the Egyptian-Saudi International Franchise Exhibition (FRANEX 2026), organized by Franchise International Egypt in cooperation with MSMEDA, scheduled for April at the Egypt International Exhibitions Center, with broad participation from Egyptian, Saudi, Gulf, and global brands.
Additionally, the meeting discussed progress on the agency’s new digital platform, which will bring together all entities supporting MSMEs, including providers of financing and non-financial services such as training, marketing, and technical support. This is part of building an integrated system to support entrepreneurs and startups.